ANJUSS OUR RUN

NOSSO CORRE was the collection that wrapped up Anjuss’s 30-year anniversary, featuring the different journeys that take place in the city as its concept. Inspired by the daily hustle and urban culture, the project featured references to the ’90s, graffiti-inspired illustrations, and a cartoon aesthetic.
For this project, I developed the prints and graphic elements for the collection, exploring a visual language with giant-scale characters that take over the city—a metaphor for those who live the hustle and leave their mark wherever they go.

In addition to the apparel pieces, I also developed, in partnership with the Freeday brand, an exclusive JAB sneaker model for the drop. The choice of this collaboration reinforces a historic partnership between the brands, which have been working together since Anjuss’s inception. I was responsible for developing the sneaker’s color palette, selecting materials, and creating the exclusive packaging, tying all elements of the project together within the drop’s visual identity.

The artwork was featured on T-shirts, nylon pieces, jeans, accessories, and the collaborative sneaker.

Illustrations:ZB Nester
Product Development: Anjuss / Maria Luiza Machado Verardi / Karina Cristie
Photography:Anjuss / NVK
Art Direction: Talita Francoski